That is the question. One echoed by many here at work. Without a disciplined approach, building a viable blog reminds me of the old days when we did newsletters (the printed & mailed kind).
Byte Me At Work
Ian Maclaren once said, “Be kind, for everyone you meet is fighting a hard battle.” Over one hundred years later, Harvard Business Review published a whitepaper that could conceivably change the saying to, “Be kind, for the alternative will cost … Continue reading
Well, it’s high time I wrote another blog. But what should I write about? There are so many potential topics.
Think about how much communication you experience during a typical day. Think about everything you read online, face-to-face discussions you’re part of, and emails or texts you receive. It’s a massive amount (unless you happen to be a hermit … Continue reading
Rather than pontificating on marketing issues, I’d rather today use this space to honor our Nation’s many veterans who have served this great country and protected us all.
“Annual performance reviews are one of the silliest inventions of mankind.” Or so says David C. Baker, well-know marketing/ad agency consultant.
I love to read. I read all kinds of things, from fiction to non-fiction, on a wide array of topics. As with most life-enriching activities, the challenge is always finding the time or making it a priority
So, I was recently off work for 30+ days, recovering from knee surgery.
This Tuesday evening I made my first trip to Chicago’s City Winery to hear a talk from Harper Reed as part of BMA Chicago’s inaugural “Fuel” event. If you’re not familiar with Harper, he’s someone who probably wouldn’t be mistaken … Continue reading
A recent Advertising Age article is now touting the longevity of CMOs, pointing out the average tenure is now around 45 months.