Well, it’s high time I wrote another blog. But what should I write about? There are so many potential topics.
Posts Tagged “advertising”
“Annual performance reviews are one of the silliest inventions of mankind.” Or so says David C. Baker, well-know marketing/ad agency consultant.
Some B2B marketers have this need to create ads that are basically spec sheets, brochures that are instruction manuals and corporate videos that run on like a biblical epic.
The headline on the first page in an issue of last week’s Wall Street Journal’s Marketplace section says: “ Hewlett-Packard to Lay Off 24,600 Workers.”