Posts Tagged “branding”

10 key attributes of a successful b2b brand

B2B companies are beginning to understand the power of brands in the marketplace.  Being the number one brand in a marketplace makes you a target for competitive brands, but also an easier brand sell to the target audience.

Building your b2b brand through online interactivity

B2b buyers are spending more and more time online today, finding out what they need to know about your brand and what you can offer them. So it’s important that you engineer all of your brand’s online activities